Frequent misleading advertisements India 2020, by industry

Published by
Tanushree Basuroy,
May 24, 2022
In a survey conducted in September 2020 across India, 30 percent of the respondents believed cosmetic products and services to be the main source of misleading advertisements in the country. On the other hand, ads related to banking and financial services were found to be the least deceptive.

Public opinion on the frequent misleading advertisements across India as of September 2020, by industry

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Release date

September 2020

Region

India

Survey time period

September 2020

Number of respondents

8,720 respondents

Method of interview

Online survey

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Overview

6

Traditional media

4

Digital media

5

Advertising and enterprises

4

Advertising companies

5

Leading players

8

Media conglomerates

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Consumer perception

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