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TikTok's most popular skincare brands in the U.S July 2021, by hashtag views

Published by Statista Research Department, Mar 17, 2022
In July 2021, the most popular skincare brand on the social media platform TikTok in the United States was The Ordinary, with 949 million hashtag views. This was followed by CeraVe, with 878.5 million hashtag views and L'Oréal, whose hashtag view count added up to around 518 millions.

Most popular skincare brands on TikTok in the United States in July 2021 (in million hashtag views)

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