As of December 2023, almost two-thirds (or 64 percent) of public relations (PR) professionals surveyed worldwide said they used generative artificial intelligence (AI) to write copy for social media. Research and press release writing followed, each included by 58 percent of respondents among their AI-reliant work-related activities. According to the same study, nearly two-thirds of responding global PRs used generative AI at work as of late 2023.
Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023
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Muck Rack. (January 3, 2024). Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/
Muck Rack. "Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023." Chart. January 3, 2024. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/
Muck Rack. (2024). Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/
Muck Rack. "Leading Ways Public Relations (Pr) Professionals Used Generative Artificial Intelligence (Ai) in Their Workflow as of December 2023." Statista, Statista Inc., 3 Jan 2024, https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/
Muck Rack, Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023 Statista, https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/ (last visited November 09, 2024)
Leading ways public relations (PR) professionals used generative artificial intelligence (AI) in their workflow as of December 2023 [Graph], Muck Rack, January 3, 2024. [Online]. Available: https://www.statista.com/statistics/1440861/ways-prs-used-generative-ai-work/