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The most important juice and juice drink smoothie brands in the U.S. 2019

Naked Juice was far and away the top juice smoothie brand in the United States in 2018. The brand generated 522.12 million dollars in sales, more than double Bolthouse Farms, its closest rival, which had 152.69 million in sales in the same year. Compared to the total market, Naked Juice holds a commanding dominance, with a 65.1 percent share of the market.

Naked Juice

The Naked Juice brand was first sold in California in 1983. Its name stems from the fact that it had no preservatives, added sugars, or artificial flavors. The company was purchased by PepsiCo in 2007 and has since operated as a wholly owned subsidiary.

Juice sales and consumption

In 2017, the refrigerated juice and drink smoothies category was valued at 878 billion U.S. dollars. In the same year, a survey on juice consumption showed that 65 percent of American’s drank juice at least once a week.

Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales

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Sources

Release date

July 2019

Region

United States

Survey time period

52 weeks ending May 19, 2019

Supplementary notes

Total U.S. sales through supermarkets, drug stores, gas and convenience stores, mass merchandisers, military commissaries and select club and dollar retail chains for the 52 weeks ended May 19, 2018.
Figures were rounded to provide a better understanding of the statistic.

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Statistics on "Juice and smoothie market in the U.S."

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