Telemarketing ROI in United Kingdom (UK) 2014, by B2B and B2C

This statistic illustrates the delivered return on investment for every British pound spent by business-to-business (B2B) and business-to-customer (B2C) telemarketing transactions in the United Kingdom in 2014. It shows that for every pound spent on B2B telemarketing the delivered ROI was 11 British pounds.

Return on investment (ROI) delivered by B2B and B2C telemarketing in United Kingdom (UK) in 2014

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Release date

September 2014


United Kingdom

Survey time period

June to July, 2014

Number of respondents

210 respondents

Age group

18-64 years

Special properties


Method of interview

Online survey

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Statistics on "Digital marketing in the United Kingdom (UK)"

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