U.S. online shopper faith in trust seals for online shops 2017

This statistic presents the share of faith in online shop trust seals according to online shoppers in the United States as of April 2017. During the survey period, 50 percent of respondents stated that they were likely to have somewhat more faith in the reliability of an unknown online shop if they displayed a trust seal on their website.

Would you generally say that you would have more faith in the reliability of a shop you haven’t yet purchased from if it displayed a seal of approval on its website?

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Source

Release date

May 2017

Region

United States

Survey time period

April 12 to 14, 2017

Number of respondents

1,052 respondents

Age group

18 years and older

Special properties

shop online at least once per year

Method of interview

Online survey

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Statistics on "Online marketplaces"

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