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Amazon Prime Video subscriptions in the U.S. 2020, by age group

A study conducted in the United States in May 2020 revealed that 39 percent of 18 to 34-year-olds currently subscribed to Amazon Prime Video, and 10 percent shared a password to an account, giving them access to the service without being subscribers themselves. Amazon Prime Video was most popular among those between 35 and 44 years, with 47 percent saying that they had a current subscription as of the date of survey.

Share of adults with an Amazon Prime Video subscription in the United States as of May 2020, by age group

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Sources

Release date

May 2020

Region

United States

Survey time period

May 14 to 17, 2020

Number of respondents

2,200 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: Which option best describes your familiarity with each of the following TV and movie streaming subscription services? Amazon Prime Video

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Statistics on "Subscription video on demand market in the U.S."

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