A study conducted in the United States in August 2021 revealed that 56 percent of 18-to-34-year-olds currently subscribed to Amazon Prime Video. The streaming service was most popular among those between 35 and 44 years, with 67 percent saying that they had a current subscription as of the date of survey.
Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group
Characteristic
I (or someone in my household) currently subscribe
I (or someone in my household) subscribed in the past, but not now
I (or someone in my household) have never subscribed
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Morning Consult. (August 13, 2021). Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group [Graph]. In Statista. Retrieved September 25, 2022, from https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. "Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group." Chart. August 13, 2021. Statista. Accessed September 25, 2022. https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. (2021). Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group. Statista. Statista Inc.. Accessed: September 25, 2022. https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. "Share of Adults with An Amazon Prime Video Subscription in The United States as of August 2021, by Age Group." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult, Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group Statista, https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/ (last visited September 25, 2022)
