Follower numbers of Zara on social networks 2018

Zara, Spain’s flagship fashion retailer and part of the larger clothing company Inditex, is a well-known brand globally. The success of this globally-present store can be reflected in the number of social media users that follow its various accounts – Zara had over 30 million followers on Instagram, as well as approximately 1.4 million on Twitter and 1.8 million on WeChat, widely used among Chinese users.

Inditex and its brands

Zara had over over two thousand shops worldwide, ranking it as the most common establishment of the Spanish clothing company Inditex. In Spain, the number of Zara stores was only overtaken by Mango, also one of the most important Spanish fashion retailers worldwide.

Spain: benchmark for world’s fast fashion

Inditex ranked as the world’s second largest apparel and accessories retailer with nearly 29 billion U.S. dollars in 2017. Besides its sales revenues, the Spanish group saw a sharp increase in its number of stores worldwide, which in 2017 stood at nearly 7.5 thousand. Spain was the country that enjoyed most of Inditex stores that year, with an approximate number of 1.7 thousand.

Number of followers of Inditex's Zara in 2018, by social network

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