Advertising usefulness index in Russia 2021, by channel

Have you received useful information from advertising on the following channels?

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Source

Use Ask Statista Research Service

Release date

September 2021

Region

Europe, Russia

Survey time period

July 2021

Number of respondents

1,600 respondents

Age group

16 years and older

Special properties

Internet users

Method of interview

Online survey

Supplementary notes

Advertising usefulness index is calculated as the share of respondents who have received useful information from an advertising channel minus the share of those who have not.
This original question was phrased by the source as follows: "Был ли у Вас опыт получения полезной информации из рекламы?"

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Statistics on " Advertising in Russia "

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8

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Press advertising

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Digital advertising

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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