The medical and pharmaceutical sector, together with the financial and insurance services sector, occupied the largest share of the traditional advertising spending in Russia in 2022, at 13 percent each. They were followed by retail organizations, which accounted for 11 percent of the total TV, radio, press, and outdoor advertising market in the country. Across both offline and online channels, retail and e-commerce was the leading advertising sector in Russia in the first 10 months of 2021.
Estimated traditional advertising expenditure distribution in Russia in 2022, by industry
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Russian Association of Communication Agencies. (June 30, 2023). Estimated traditional advertising expenditure distribution in Russia in 2022, by industry [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/
Russian Association of Communication Agencies. "Estimated traditional advertising expenditure distribution in Russia in 2022, by industry." Chart. June 30, 2023. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/
Russian Association of Communication Agencies. (2023). Estimated traditional advertising expenditure distribution in Russia in 2022, by industry. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/
Russian Association of Communication Agencies. "Estimated Traditional Advertising Expenditure Distribution in Russia in 2022, by Industry." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/
Russian Association of Communication Agencies, Estimated traditional advertising expenditure distribution in Russia in 2022, by industry Statista, https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/ (last visited November 01, 2024)
Estimated traditional advertising expenditure distribution in Russia in 2022, by industry [Graph], Russian Association of Communication Agencies, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/451675/advertising-expenditure-by-industry-sector-in-russia/
