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Display ad market value vs. ad blocking losses in Canada 2016-2017

Comparison of display advertising market value and ad blocking losses in Canada in 2016 and 2017 (in million U.S. dollars)

by A. Guttmann, last edited Aug 13, 2018
Display ad market value vs. ad blocking losses in Canada 2016-2017 The statistic shows a comparison of display advertising market value and ad blocking losses in Canada in 2016 and 2017. According to the estimates, the Canadian display ad market in 2017 was worth approximately 1.8 billion U.S. dollars. At the same time, 864 million U.S. dollars out of this amount was believed to be lost due to ad blocking.
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Comparison of display advertising market value and ad blocking losses in Canada in 2016 and 2017 (in million U.S. dollars)

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