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Footwear in Russia - Statistics & Facts

The share of footwear in Russian retail trade has been decreasing over the last years. Yet, expanding consumer spending and somewhat stable production rates are projected to secure the steady growth of this industry in the coming years.

Retail and trade

   Despite a clear preference for a traditional purchasing experience, footwear shoppers in Russia have been gradually adapting to online shopping, resulting into a steadily growing online sales in the market. When looking at trade dynamics, imports have always prevailed exports in value. A significant growth in footwear imports to Russia since 2016 was related to the ruble depreciation, which made national shoe production less profitable, and imports of cheap footwear more cost-effective. Interestingly, in 2018, the positive trade balance was marked in the sports footwear segment.

Customers and companies

   From the customers’ perspective, every second buyer considered shopping malls more convenient for footwear shopping compared to other store types in 2020. Average spending on shoe purchases was measured at its highest among middle-aged Russians, while consumers aged from 16 to 29 years had a greater tendency for becoming brand-conscious. The major online retailer of the product in question was wildberries.ru as of 2019. In the offline market, however, Obuv Rossii dominated after Kari with the highest number of retail stores countrywide.

Interesting statistics

In the following 5 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Footwear in Russia ".

Footwear market in Russia

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Important key figures

The most important key figures provide you with a compact summary of the topic of "Footwear in Russia " and take you straight to the corresponding statistics.

Retail and trade

Customers

Companies

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