Where Future Smartphone Growth Is Going to Come From
Despite the recent slowdown in the higher end of the smartphone market, there is a lot of growth potential left in the industry. According to Ericsson's latest Mobility Report, the number of global smartphone subscriptions will grow from 1.9 billion in 2013 to 5.6 billion by 2019.
Most of that growth won't happen in established markets such as North America and Europe though, where smartphone penetration is already very high. Ericsson predicts the number of smartphone subscriptions in the Asia-Pacific region to grow from 988 million in 2013 to more than 3 billion in 2019. A lot of that growth will happen in the lower end of the market, which is why many experts think that Apple needs a significantly cheaper iPhone to participate in future growth.
The Statista "Chart of the Day", made available
under the Creative Commons License CC BY-ND 3.0, may be used
and displayed without charge by all commercial and
non-commercial websites. Use is, however, only permitted with
proper attribution to Statista. When publishing one of these graphics,
please include a backlink to the respective infographic URL.
The Statista "Chart of the Day" currently focuses
on two sectors: "Media and Technology", updated
daily and featuring the latest statistics from the media,
internet, telecommunications and consumer electronics
industries; and "Economy and Society", which
current data from the United States and around the
world relating to economic and political issues as well as
sports and entertainment.
For individual content and infographics in your Corporate Design,
please visit our agency website
Any more questions?
Get in touch with us quickly and easily. We are happy to help!