Nordics: e-commerce ad spending 2017-2027

The revenue in the e-commerce market in the Nordics was forecast to continuously increase between 2023 and 2027 by in total 20 billion U.S. dollars (+43.37 percent). The revenue is estimated to amount to 66.07 billion U.S. dollars in 2027.

Find further information concerning the e-commerce market by looking at key market indicators in countries similar to the Nordics number of users in Sweden and number of users in Finland.

Revenue of the e-commerce industry in the Nordics 2017-2027 (in billion U.S. dollars)

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Supplementary notes

Data provided by Statista Market Insights are estimates. Data provided by Statista Market Outlooks are estimates

The eCommerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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