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Types of toys most liked among boys in China 2018

This statistic shows the results of a survey about most preferred toys among boys in China as of the end of 2018. During the survey period, around 20 percent of the surveyed Chinese parents said that their sons liked electronic or electric toys the most.

Types of toys most preferred by boys in China as of December 2018

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Release date

May 2019



Survey time period

October to December 2018

Number of respondents

1,000 parents with sons

Age group

20-50 years

Special properties

in 16 cities

Method of interview

Online survey

Supplementary notes

Profile of the survey respondent: a parent aged 20 to 50 years, the main toy buyer or toy purchase decision maker in the family; from a household with a minimum of 15,000 yuan monthly income; spent over 500 yuan to buy toys for children in the past six months. In families with more than one child, the youngest child was taken as a subject. Children aged 0 to 14 years were taken as subjects.

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