Considering the size of a company, this graph shows which companies made purchases following a post, ad or information posted on social networks in France in 2020. It appears that more than half of the French business decision makers who made purchases through social media were in a business with less than 10 employees (46 percent), followed by companies with 50 to 99 employees (42 percent).
Have you ever made a purchase following advertised content published on social networks?**
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Statistics on Social media marketing in France
Overview of the digital advertising market
7
- Premium Statistic Digital advertising revenue in selected regions and countries in Europe 2021
- Premium Statistic Digital advertising expenditure in France 2007-2019
- Premium Statistic Digital advertising market value in France 2019 to 2023
- Premium Statistic Digital ad spend in France 2021, by format
- Basic Statistic Meta: advertising revenue worldwide 2009-2021
- Basic Statistic Twitter: annual revenue 2010-2021, by segment
- Premium Statistic Snapchat: global advertising revenue 2017-2026
Social media advertisment
8
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Social media advertising investment distribution in France 2018-2020, by device
- Premium Statistic Digital Market Outlook: social media ad revenue in France 2017-2026, by device
- Premium Statistic Mobile display advertising spending on and off social networks in France 2013-2018
- Premium Statistic Digital advertising investments planned by French companies 2018, by media
- Premium Statistic Corporate budget devoted to mobile marketing in France in 2018
- Premium Statistic Facebook ads CPM worldwide 2021, by country
- Premium Statistic Leading social media in France 2021, by social ad spend share
Businesses on social media
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- Basic Statistic Share of companies using social networks in Europe by country 2019
- Premium Statistic Share of enterprises active on social networks in France 2019, by industry
- Premium Statistic Social networks most used by B2B and B2C companies in France 2021
- Premium Statistic Favorite social networks for community managers to broadcast ads on in France in 2018
- Premium Statistic Ranking of social networks with the best organic reach for companies in France 2019
- Premium Statistic Most implemented social media programs in companies in France 2018
- Premium Statistic Perceived type of interactions bewteen companies and social network users France 2020
- Premium Statistic The use of social networks for professional purposes in France 2018-2019
Influencer marketing
7
- Premium Statistic Tourism and travel Instagram accounts with the most followers in France August 2020
- Premium Statistic Most followed cars and motorcycles Instagram accounts in France August 2020
- Premium Statistic Instagram video game accounts with the most followers in France 2020
- Premium Statistic Instagram fitness and yoga accounts with the most followers in France 2020
- Premium Statistic Networks most used for partnership requests among influencers in France 2017-2020
- Premium Statistic Subject areas in which influencers are the most followed in France 2018
- Premium Statistic Engagement rate of social media platforms according to influencer type in France 2020
Social media purchases
5
- Premium Statistic France's favorite social networks for shopping in 2019
- Premium Statistic Preferred social media platforms for marketing professional purchases France 2020
- Premium Statistic Ways B2B professionals find out information that leads them to a purchase France 2020
- Premium Statistic French employees who bought something after seeing it on social media 2020, by age
- Premium Statistic French employees purchase after social media exposure in 2020, by company size
Opinons on social media ads
8
- Premium Statistic Factors for good content on social media according to B2B professionals France 2020
- Premium Statistic Opinion of B2B professionals on the relevance of social media posts in France in 2020
- Premium Statistic Share of French people feeling influenced in their purchases 2018
- Basic Statistic Opinion of the French about the use of their data by social networks 2016
- Premium Statistic Opinion regarding the interaction between brands and influencers in France 2018
- Premium Statistic Attitudes towards online advertising in France 2022
- Premium Statistic Social networks and advertising: knowledge of young French students 2019
- Premium Statistic French opinion on collaborations between brands and influencers 2018
Further related statistics
17
- Time of day social media is used in Western Australia 2018
- Penetration rate of social network among persons aged 16-25 years France 2017-2020
- Teenagers aged 13 and below using social networks in France 2017-2019, by platform
- Time of day social media is used in the Northern Territory, Australia 2018
- Time of day social media is used in Tasmania, Australia 2018
- Time of day social media is used in the Australian Capital Territory 2018
- Time of day social media is used in South Australia 2018
- Number of monthly users of social network in France 2020
- Time of day social media is used in Queensland, Australia 2018
- Time of day social media is used in Victoria, Australia 2018
- Social networks usage main reason for sales persons in France 2019
- Social networking penetration in Great Britain 2011-2020
- Italy: negative effects of social media usage 2017
- Time of day social media is used in New South Wales, Australia 2018
- Reasons for not using social networking sites 2018
- Home health care products most likely to be purchased among U.S. consumer 2019
- Main reasons not to purchase organic products in Belgium in 2019
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Statistics
- Time of day social media is used in Western Australia 2018
- Penetration rate of social network among persons aged 16-25 years France 2017-2020
- Teenagers aged 13 and below using social networks in France 2017-2019, by platform
- Time of day social media is used in the Northern Territory, Australia 2018
- Time of day social media is used in Tasmania, Australia 2018
- Time of day social media is used in the Australian Capital Territory 2018
- Time of day social media is used in South Australia 2018
- Number of monthly users of social network in France 2020
- Time of day social media is used in Queensland, Australia 2018
- Time of day social media is used in Victoria, Australia 2018
- Social networks usage main reason for sales persons in France 2019
- Social networking penetration in Great Britain 2011-2020
- Italy: negative effects of social media usage 2017
- Time of day social media is used in New South Wales, Australia 2018
- Reasons for not using social networking sites 2018
- Home health care products most likely to be purchased among U.S. consumer 2019
- Main reasons not to purchase organic products in Belgium in 2019
Intuiti. (July 8, 2020). Have you ever made a purchase following advertised content published on social networks?** [Graph]. In Statista. Retrieved February 05, 2023, from https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. "Have you ever made a purchase following advertised content published on social networks?**." Chart. July 8, 2020. Statista. Accessed February 05, 2023. https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. (2020). Have you ever made a purchase following advertised content published on social networks?**. Statista. Statista Inc.. Accessed: February 05, 2023. https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. "Have You Ever Made a Purchase following Advertised Content Published on Social Networks?**." Statista, Statista Inc., 8 Jul 2020, https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti, Have you ever made a purchase following advertised content published on social networks?** Statista, https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/ (last visited February 05, 2023)
Have you ever made a purchase following advertised content published on social networks?** [Graph], Intuiti, July 8, 2020. [Online]. Available: https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/