Over the years, social media advertisement investments have evolved on different devices. The source has identified the amount of money invested in social network marketing measures on desktops and mobile formats. Thus, in 2019, classic mobile advertisements had reached 914 million euros, which represented more than 15 percent growth compared to 2018. The classic desktop ad investments had generated around 76 million euros in 2020, which was about 7.6 percent less than the year before.
Breakdown of social media advertising expenditures in France from 2018 to 2020, by device
(in million euros)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SRI - Les Régies Internet. (February 2, 2021). Breakdown of social media advertising expenditures in France from 2018 to 2020, by device (in million euros) [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/
SRI - Les Régies Internet. "Breakdown of social media advertising expenditures in France from 2018 to 2020, by device (in million euros)." Chart. February 2, 2021. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/
SRI - Les Régies Internet. (2021). Breakdown of social media advertising expenditures in France from 2018 to 2020, by device (in million euros). Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/
SRI - Les Régies Internet. "Breakdown of Social Media Advertising Expenditures in France from 2018 to 2020, by Device (in Million Euros)." Statista, Statista Inc., 2 Feb 2021, https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/
SRI - Les Régies Internet, Breakdown of social media advertising expenditures in France from 2018 to 2020, by device (in million euros) Statista, https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/ (last visited December 06, 2024)
Breakdown of social media advertising expenditures in France from 2018 to 2020, by device (in million euros) [Graph], SRI - Les Régies Internet, February 2, 2021. [Online]. Available: https://www.statista.com/statistics/1130902/social-media-advertising-by-device-france/