When asked about their opinion regarding influencers interacting with brands, about 80 percent of French respondents, declared thinking that the advices and recommendations of those influencers were biased by the promotion they get from brands. On the other side, almost 20 percent of those surveyed declared believing in the independency of influencers when recommending brand products.
What is your opinion about influencers interacting with brands?*
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Statistics on Social media marketing in France
Overview of the digital advertising market
7
- Premium Statistic Digital advertising revenue in selected regions and countries in Europe 2021
- Premium Statistic Digital advertising expenditure in France 2007-2019
- Premium Statistic Digital advertising market value in France 2019 to 2023
- Premium Statistic Digital ad spend in France 2021, by format
- Basic Statistic Meta: annual advertising revenue worldwide 2009-2022
- Basic Statistic Twitter: annual revenue 2010-2021, by segment
- Premium Statistic Snapchat: global advertising revenue 2017-2026
Social media advertisment
8
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Social media advertising investment distribution in France 2018-2020, by device
- Premium Statistic Digital Market Outlook: social media ad revenue in France 2017-2026, by device
- Premium Statistic Mobile display advertising spending on and off social networks in France 2013-2018
- Premium Statistic Digital advertising investments planned by French companies 2018, by media
- Premium Statistic Corporate budget devoted to mobile marketing in France in 2018
- Premium Statistic Facebook ads CPM worldwide 2021, by country
- Premium Statistic Leading social media in France 2021, by social ad spend share
Businesses on social media
8
- Basic Statistic Share of companies using social networks in Europe by country 2019
- Premium Statistic Share of enterprises active on social networks in France 2019, by industry
- Premium Statistic Social networks most used by B2B and B2C companies in France 2021
- Premium Statistic Favorite social networks for community managers to broadcast ads on in France in 2018
- Premium Statistic Ranking of social networks with the best organic reach for companies in France 2019
- Premium Statistic Most implemented social media programs in companies in France 2018
- Premium Statistic Perceived type of interactions bewteen companies and social network users France 2020
- Premium Statistic The use of social networks for professional purposes in France 2018-2019
Influencer marketing
7
- Premium Statistic Tourism and travel Instagram accounts with the most followers in France August 2020
- Premium Statistic Most followed cars and motorcycles Instagram accounts in France August 2020
- Premium Statistic Instagram video game accounts with the most followers in France 2020
- Premium Statistic Instagram fitness and yoga accounts with the most followers in France 2020
- Premium Statistic Networks most used for partnership requests among influencers in France 2017-2020
- Premium Statistic Subject areas in which influencers are the most followed in France 2018
- Premium Statistic Engagement rate of social media platforms according to influencer type in France 2020
Social media purchases
5
- Premium Statistic France's favorite social networks for shopping in 2019
- Premium Statistic Preferred social media platforms for marketing professional purchases France 2020
- Premium Statistic Ways B2B professionals find out information that leads them to a purchase France 2020
- Premium Statistic French employees who bought something after seeing it on social media 2020, by age
- Premium Statistic French employees purchase after social media exposure in 2020, by company size
Opinons on social media ads
8
- Premium Statistic Factors for good content on social media according to B2B professionals France 2020
- Premium Statistic Opinion of B2B professionals on the relevance of social media posts in France in 2020
- Premium Statistic Share of French people feeling influenced in their purchases 2018
- Basic Statistic Opinion of the French about the use of their data by social networks 2016
- Premium Statistic Opinion regarding the interaction between brands and influencers in France 2018
- Premium Statistic Attitudes towards online advertising in France 2022
- Premium Statistic Social networks and advertising: knowledge of young French students 2019
- Premium Statistic French opinion on collaborations between brands and influencers 2018
Further related statistics
19
- Share of people feeling encouraged to purchase products by influencers in France 2018
- Weekly frequency of partnership requests towards influencers in France 2017-2018
- Opinion on the future impact of influencers on consumption in France 2018
- Subject areas in which influencers are the most followed in France 2018, by age
- Main selection criteria of a partnership according to influencers in France 2019
- Frequency of brands partnership requests to French influencers 2019
- Magazines' social media followers in Finland 2022, by channel
- Carefulness with expressing the own opinion in public in Norway 2016
- Share of users who enjoy expressing their views online in MENA by country 2016
- Global social media actor audience on selected networks 2016, by age group
- Latin America: heads of state with most Instagram followers 2020
- Leading reasons for using social media sites for people with FOMO in Poland 2018
- Tumblr usage in Sweden 2019, by device
- Social media site activities of people with FOMO in Poland 2022
- Italy: number of statements about utilities 2019, by brand
- Countries using private firms for social media manipulation campaigns 2017-2020
- Importance of both parents for kids to grow up happily in the United States 2010
- How free Angolans feel to speak their minds 2019
- Arab youth's preferred industries to set up businesses MENA 2018
Further Content: You might find this interesting as well
Statistics
- Share of people feeling encouraged to purchase products by influencers in France 2018
- Weekly frequency of partnership requests towards influencers in France 2017-2018
- Opinion on the future impact of influencers on consumption in France 2018
- Subject areas in which influencers are the most followed in France 2018, by age
- Main selection criteria of a partnership according to influencers in France 2019
- Frequency of brands partnership requests to French influencers 2019
- Magazines' social media followers in Finland 2022, by channel
- Carefulness with expressing the own opinion in public in Norway 2016
- Share of users who enjoy expressing their views online in MENA by country 2016
- Global social media actor audience on selected networks 2016, by age group
- Latin America: heads of state with most Instagram followers 2020
- Leading reasons for using social media sites for people with FOMO in Poland 2018
- Tumblr usage in Sweden 2019, by device
- Social media site activities of people with FOMO in Poland 2022
- Italy: number of statements about utilities 2019, by brand
- Countries using private firms for social media manipulation campaigns 2017-2020
- Importance of both parents for kids to grow up happily in the United States 2010
- How free Angolans feel to speak their minds 2019
- Arab youth's preferred industries to set up businesses MENA 2018
Harris Interactive. (March 27, 2018). What is your opinion about influencers interacting with brands?* [Graph]. In Statista. Retrieved March 27, 2023, from https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/
Harris Interactive. "What is your opinion about influencers interacting with brands?*." Chart. March 27, 2018. Statista. Accessed March 27, 2023. https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/
Harris Interactive. (2018). What is your opinion about influencers interacting with brands?*. Statista. Statista Inc.. Accessed: March 27, 2023. https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/
Harris Interactive. "What Is Your Opinion about Influencers Interacting with Brands?*." Statista, Statista Inc., 27 Mar 2018, https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/
Harris Interactive, What is your opinion about influencers interacting with brands?* Statista, https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/ (last visited March 27, 2023)
What is your opinion about influencers interacting with brands?* [Graph], Harris Interactive, March 27, 2018. [Online]. Available: https://www.statista.com/statistics/1051433/brands-influencers-interaction-opinion-france/