Do you think that social networks use your data to send you personalized advertising messages?
Opinion of the French about the use of their data by social networks 2016
This statistic represents the perception of the French regarding the commercial use of their personal data via social networks in 2016. That year, over 80 percent of respondents thought that at least some social networks used their data for commercial purposes.
Do you think that social networks use your data to send you personalized advertising messages?
Share of respondents
Yes, all social networks45%
Yes, some social networks and no others39%
No5%
Do not know11%
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Sources

Release date

October 2016

Region

France

Survey time period

September 19 - 26, 2016

Number of respondents

1,037 people

Age group

15 years old and over

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was formulated by the source as follows: "Do you think that social networks use your data (age, sex, place of residence, but also preferences) to send you personalized advertising messages? "

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Opinion of the French about the use of their data by social networks 2016
This statistic represents the perception of the French regarding the commercial use of their personal data via social networks in 2016. That year, over 80 percent of respondents thought that at least some social networks used their data for commercial purposes.
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