Gen Z's favorite channels for beauty products in the U.S. 2023

Published by
Dominique Petruzzi,
Oct 18, 2023
In 2023, the most used channels to get beauty purchases inspiration by Generation Z in the United States was personal research, chosen by nearly 65 percent of participants. 47 percent of surveyed respondents stated that they used social media recommendations.

Most used channels for beauty purchases inspiration by Generation Z in the United States in 2023

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Sources

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Release date

2023

Region

United States

Survey time period

2023

Number of respondents

1,250*

Age group

18-24 years

Special properties

beauty enthusiasts

Supplementary notes

*Total number of respondents taking part in the survey.
The source does not provide additional information on the respondents or the date of survey.

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