E-commerce is the sector that Brazilian consumers are most likely to recommend to others, thanks to their satisfaction with the products and services in this segment. Amazon topped the rankings for the third consecutive year with a Net Promoter Score (NPS) of 78 in 2024.
Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score
This score measures to what extent consumers are satisfied with a product or service and how much they are willing to recommend it to another person, from 0 to 100 points.
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Opinion Box. (September 13, 2024). Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/
Opinion Box. "Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score." Chart. September 13, 2024. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/
Opinion Box. (2024). Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/
Opinion Box. "Leading E-commerce and Marketplace Brands in Brazil from 2022 to 2024, by Net Promoter Score." Statista, Statista Inc., 13 Sep 2024, https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/
Opinion Box, Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score Statista, https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/ (last visited November 01, 2024)
Leading e-commerce and marketplace brands in Brazil from 2022 to 2024, by Net Promoter Score [Graph], Opinion Box, September 13, 2024. [Online]. Available: https://www.statista.com/statistics/1300164/brazil-net-promoter-score-ecommerce/