Main factors in direct-to-consumer (D2C) online shopping in Germany 2022

Important aspects when shopping directly from manufacturers and brands online in Germany in 2022

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Release date

May 2022

Region

Germany

Survey time period

March 8 to 18, 2022

Number of respondents

1,000 consumers

Age group

18 years and older

Supplementary notes

Original question in English: 'How important are the following aspects to you when you buy products online directly from the brand/manufacturer?'
Data shows the share of respondents stating it is (very) important.

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Statistics on " D2C e-commerce in Europe "

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Global overview

3

European market

7

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6

Germany

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France

4
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