Most enjoyable content on video streaming services in the U.S. 2024

Published by

Jun 23, 2025

According to a 2024 survey, the most enjoyable content type on selected streaming services was original programming, with, for example, over

****

of U.S. Apple TV+ users stating to enjoy original TV programs the most. While recent movies were also quite popular among Max viewers, Disney+ users were very keen on older films.

Content most enjoyed on selected video streaming services in the United States as of 3rd quarter 2024

Characteristic	Original TV programs	Other originals	Recent movies	Current season of network TV	Prior seasons of network TV series	Older movies	Live sports	Other
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

December 2024

More information

Region

United States

Survey time period

Q3 2024

Number of respondents

1,371 Netflix users, 944 Hulu users, 1,296 Prime Video, 591 Max users, 745 Disney+ users, 385 Peacock Premium users, 666 Paramount+ users, 329 Apple TV+ users

Method of interview

Online survey

Supplementary notes

Original question: “Of the content you view on (service) which would you say is the content you most enjoy viewing?”

Citation formats

Other statistics on the topic
Content strategies of video streaming services

Share of original content on major video streaming platforms in China in 2023 and 2024, by program type

Share of original content on major video streaming sites in China 2023-2024, by type

Distribution of revenue of video streaming market in Latin America from 1st quarter 2023 to 3rd quarter 2024, by content language

Share of video streaming market revenue in Latin America 2023-2024, by language

Most commonly used paid video streaming services in Japan as of November 2024

Leading paid video streaming services Japan 2024

User expenditure on paid video streaming services in Japan from 2020 to 2024 (in billion Japanese yen)

Paid video streaming market size Japan 2020-2024

Access all statistics starting from $2,388 USD yearly ^*

* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

Based on your interests

For single users

$199 USD

per month, billed annually ¹

Buy now

Free Statistics
Premium Statistics

The statistic on this page is a Premium Statistic and is included in this account.

For teams of up to 5 people

$1,299 USD

per month, billed annually ¹

Buy now

Free + Premium Statistics
Reports
Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Leading companies trust Statista:

Related reports: Available to download in PDF or PPTX format

All data
in one format

Video streaming in the United States

62 page/s
English
pptx
Detailed references

Everything on "Video streaming in the United States" in one document: edited and divided into chapters, including detailed references.

Go to report

Further reports

Online video in the United States

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.

Marlene Greenfield
Vice President, Hearst Magazines