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Leading Apple App Store categories 2016-2018, by download volume

Most popular Apple App Store categories from 1st quarter 2016 to 4th quarter 2018, by number of downloads (in millions)

Leading Apple App Store categories 2016-2018, by download volume The statistic shows the most popular app categories in the Apple App Store ranked by number of downloads. In the fourth quarter of 2018, photo and video apps were the second-most popular category with 567 million downloads during the measured period. Gaming apps were ranked first with 2.09 billion app downloads.
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Most popular Apple App Store categories from 1st quarter 2016 to 4th quarter 2018, by number of downloads (in millions)

GamesPhoto & videoEntertainmentUtilitiesSocial networkingShopping
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The statistic shows the most popular app categories in the Apple App Store ranked by number of downloads. In the fourth quarter of 2018, photo and video apps were the second-most popular category with 567 million downloads during the measured period. Gaming apps were ranked first with 2.09 billion app downloads.
Show more
Release date
January 2019
Region
United States
Survey time period
Q1 2016 to Q4 2018
Special properties
iPhone & iPad; excluding Apple apps; unique installs only
Supplementary notes
Data not available for missing quarters.
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