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Satisfaction with e-mail marketing program in the United Kingdom (UK) 2012-2013

This statistic shows marketers' satisfaction with their e-mail marketing programs in relation to their marketing goals in the United Kingdom (UK) in 2012 and 2013. Satisfaction fell between 2012 and 2013, with only 9 percent of marketers reporting being "very satisfied" in 2013.

How satisfied are you with your e-mail marketing program in relation to meeting your marketing goals?

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Sources

Release date

February 2014

Region

United Kingdom

Survey time period

2012 to 2013*

Number of respondents

128**

Special properties

marketers

Method of interview

Online interview

Supplementary notes

* October to December 2012 and October, November and December 2013.
** n (2012) = 161; n (2013) = 128.

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Statistics on "E-mail marketing "

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