Try our corporate solution for free!
(212) 419-8286

U.S. dollar sales of the leading single-serve microwave popcorn brands 2015

This statistic features the dollar sales of the leading microwave popcorn brands of the United States in 2015. For the 52 weeks ending May 17, 2015, Pop Secret was the leading microwave popcorn brand of the United States with generated sales amounting to about 165.09 million U.S. dollars.


Popcorn is a popular snack made from a type of corn which expands when heated. This snack is traditionally cooked with butter or oil in a stove-top kettle or pot, however, a wide assortment of microwave popcorn or ready-to-eat popcorn is available in the market. In 2013, more than one billion pounds of unpopped popcorn was sold in the United States. During this period, this variety accounted roughly 90 percent of popcorn sales for at-home consumption.

Microwave popcorn was introduced to the public in the early 1980s. Popcorn kernels are packed in a sealed microwave-safe paper bag along with cooking oil, seasonings, and natural or artificial flavorings. Diamond Foods Inc. was the second-leading single-serve microwave popcorn vendor in the United States in 2015. The company sold over 66 million units of popcorn that year, generating more than 236 million U.S. dollars in sales. Pop Secret, Orville Redenbacher’s Pop Up Bowl and Pop Weaver were the most popular single-serve microwave popcorn brands in the country in 2015. That year, U.S. consumers also demonstrated a preference for private label brands—approximately 53.28 million units of private label single-serve microwave popcorn were sold nationwide.

Smartfood and Skinny Pop were the country’s top ready-to-eat popcorn brands in 2015, with combined sales of 253.5 million U.S. dollars.

Dollar sales of the leading single-serve microwave popcorn brands of the United States in 2015

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

July 2015


United States

Survey time period

52 weeks ending May 17, 2015

Supplementary notes

Total U.S. Multi-Outlet (Supermarkets, Drugstores, Mass Market Retailers, Gas/C-Stores, Military Commissaries and Select Club & Dollar Retail Chains) for the 52 weeks ended May 17, 2015.
Numbers have been rounded to provide a better understanding of the statistic.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Snack foods in the U.S."

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.