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Market demand of clothing in the Philippines 2011-2018

The market demand of clothing in the Philippines has continued to rise over the past years and there is no sign of decline with almost 12 billion U.S. dollars in forecasted volume for 2018. The household consumption expenditure for clothing and footwear was valued at 77.2 billion Philippine pesos in 2018.  

What do Filipinos spend their money on?

Filipinos include shopping of clothing and apparel in their expenditures. With an average monthly income in the Philippines of Php 20,000.00, five percent were being spent on clothing. Furthermore, 68 percent of Filipino cross-border online shoppers spent their money on fashion, such as clothing, footwear and accessories in 2018.  

Apparel market value 

Retail sales growth for 2018 in the Philippines was up by 5.5 % based on volume. The nation is the twelfth most populated country worldwide, with some ten million more Filipino citizens working abroad. A recent economic boom has allowed the country to buck the moniker “sick man of Asia”.

Market demand of clothing in the Philippines from 2011 to 2018

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Release date

February 2015



Survey time period

2011 to 2013

Supplementary notes


Figures have been rounded.

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Statistics on "The Philippines"

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