Macy's ad spend 2021

In the fiscal year ended on January 29, 2022, Macy's Inc. spent approximately 1.18 billion U.S. dollars on advertising, roughly 360 million U.S. dollars more when compared to the amount spent in the previous year. As a percentage of net sales, ad spend in 2021 represented 4.8 percent.

Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2021 (in billion U.S. dollars)

Characteristic	Spending in billion U.S. dollars
2021	1.18
2020	0.82
2019	1.14
2018	1.16
2017	1.11
2016	1.15
2015	1.17
2014	1.18

Loading statistic...

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

March 2022

More information

Region

Worldwide

Survey time period

2014 to 2021

Supplementary notes

Macy's fiscal years:
FY 2014: February 2, 2014 to January 31, 2015,
FY 2015: February 1, 2015 to January 30, 2016.
FY 2016: February 1, 2016 to January 31, 2017.
FY 2017: February 1, 2017 to January 31, 2018.
FY 2018: February 1, 2018 to February 2, 2019.
FY 2019: February 3, 2019 to February 1, 2020.
FY 2020: February 2, 2020, to January 30, 2021
FY 2021: January 31, 2021 to January 29, 2022
Figures prior to 2019 were retrieved from earlier releases of the source.

Citation formats