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Most popular social media channels to learn about new products according to consumers in the United States as of July 2016, by age group
U.S. social networks preference to learn about new products 2016, by age
This statistic presents the most popular social media channels to learn about new products according to consumers in the United States as of July 2016, sorted by age group. During the survey period, 25 percent of Millennial respondents stated that they used Facebook to learn about new products. In 2015, Facebook generated over 17 billion U.S. dollars in advertising revenues.
Most popular social media channels to learn about new products according to consumers in the United States as of July 2016, by age group
Gen ZMillennialsGen XBaby Boomers
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Sources

Release date

November 2016

Region

United States

Survey time period

July 2016

Number of respondents

1,174 respondents

Supplementary notes

Question: "Which channels do you check to learn about new products?"

U.S. social networks preference to learn about new products 2016, by age
This statistic presents the most popular social media channels to learn about new products according to consumers in the United States as of July 2016, sorted by age group. During the survey period, 25 percent of Millennial respondents stated that they used Facebook to learn about new products. In 2015, Facebook generated over 17 billion U.S. dollars in advertising revenues.
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