Sports sponsorship market in India 2022, by segment

Published by Sandhya Keelery, Sep 27, 2023
Media spend accounted for the highest value among other segments of sport sponsorship in India in 2022. At over 75 billion Indian rupees, media spends were the most for cricket that year. Overall, sport endorsements amounted to over seven billion rupees.

Sports sponsorship market size in India in 2022, by segment (in billion Indian rupees)

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Release date

April 2023

Region

India

Survey time period

2022

Supplementary notes

One Indian rupee is equal to 0.011 euros and 0.013 U.S. dollars as of September 2023.

Values have been rounded for clarity.

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