Digital ad spend growth in Europe 2021, by format

Published by Statista Research Department, Jul 11, 2023
In 2021, retail media was the fastest growing digital advertising environment in Europe, with an annual spending growth rate of 113 percent. Overall, digital ad expenditure grew by 31 percent across Europe that year.

Change in digital advertising spending in Europe in 2021, by format and type

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Release date

May 2022

Region

Europe

Survey time period

2021

Citation formats
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Statistics on " Digital advertising in Europe "

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Other statistics that may interest you Digital advertising in Europe

Overview

8

Major players

6

Formats

8

Connected TV (CTV)

5

Social media

8

Programmatic

7

Marketer insights

8

Further related statistics

5

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Statistics

Topics

Digital advertising formats in the U.S.GoogleFacebookDigital advertising in the U.S.Digital advertising in North America
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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For teams of up to 5 people
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