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Adult views on targeted advertising in the U.S. 2019, by age
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Adult views on targeted advertising in the U.S. 2019, by age
Perception of targeted advertising according to adults in the United States as of May 2019, by age group
by A. Guttmann,
last edited
Jul 11, 2019
This statistic shows the perception of targeted advertising according to adults in the United States as of May 2019, by age group. The survey results show, that 34 percent of respondents aged between 18 and 24 were of the opinion that targeted ads were an inappropriate use of personal data, whereas the same was true for 61 percent of respondents aged 55 and over.
Perception of targeted advertising according to adults in the United States as of May 2019, by age group
| Targeted advertisements are a convenient way for me to see products I am interested in | Targeted advertisements are an inappropriate use of personal data | Don't know | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| Targeted advertisements are a convenient way for me to see products I am interested in | Targeted advertisements are an inappropriate use of personal data | Don't know | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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Description
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by A. Guttmann,
last edited
Jul 11, 2019
This statistic shows the perception of targeted advertising according to adults in the United States as of May 2019, by age group. The survey results show, that 34 percent of respondents aged between 18 and 24 were of the opinion that targeted ads were an inappropriate use of personal data, whereas the same was true for 61 percent of respondents aged 55 and over.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- May 2019
- Region
- United States
- Survey time period
- May 1, 2019
- Number of respondents
- 3,132 respondents
- Age group
- 18 years and older
- Supplementary notes
- Question: Which of the following comes closer to your view on targeted advertisements online (ads which generally are shown to you based on your demographic information and browser history)?
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- May 2019
More information
- Region
- United States
- Survey time period
- May 1, 2019
- Number of respondents
- 3,132 respondents
- Age group
- 18 years and older
- Supplementary notes
- Question: Which of the following comes closer to your view on targeted advertisements online (ads which generally are shown to you based on your demographic information and browser history)?
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