In a study on the click-through rate (CTR) of global search ads, it was found that in the second quarter of 2020 the CTR was at 1.7 percent. In the corresponding quarter of the previous year, the study stated that the CTR was at 2.2 percent.
Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2022
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Skai. (June 16, 2022). Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2022 [Graph]. In Statista. Retrieved July 03, 2022, from https://www.statista.com/statistics/873637/search-advertising-ctr/
Skai. "Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2022." Chart. June 16, 2022. Statista. Accessed July 03, 2022. https://www.statista.com/statistics/873637/search-advertising-ctr/
Skai. (2022). Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2022. Statista. Statista Inc.. Accessed: July 03, 2022. https://www.statista.com/statistics/873637/search-advertising-ctr/
Skai. "Search Advertising Clickthrough Rate (Ctr) Worldwide from 1st Quarter 2017 to 1st Quarter 2022." Statista, Statista Inc., 16 Jun 2022, https://www.statista.com/statistics/873637/search-advertising-ctr/
Skai, Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2022 Statista, https://www.statista.com/statistics/873637/search-advertising-ctr/ (last visited July 03, 2022)