Search ads CTR worldwide 2018-2024

Search advertising clickthrough rate (CTR) worldwide from 1st quarter 2018 to 1st quarter 2024

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Release date

2024

Region

Worldwide

Survey time period

Q2 2018 to Q1 2024

Special properties

based on data measured on the Skai platform; broader industry metrics may vary

Supplementary notes

Figures for Q2 2022 and Q3 2022 not provided.

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Statistics on " Online advertising metrics "

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7

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6

E-mail

6

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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