Benchmark report – Digital customer dialogue

Benchmark report – Digital customer dialogue Together with FOCUS MONEY magazine, Statista has measured and analysed customer dialogue, with regard to scope of offerings and quality, through digital contact channels such as Facebook, online-chats or online communities. This report shows how good personal and individual customer service on the internet is. Which providers only offer a customer centre? And which offer individual assistance and personal consulting online where the customer wants and uses it? We examined 10 of the broadest reaching companies in Germany from each of the industries: Telecommunication, Finance, Insurance and Transport. We determined, from the customers perspective, which companies are convincing with their digital customer dialogue with regard to offerings and quality, and which have pent-up demand.
  • Language: German
  • Released: June 2016
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