GTA V is the Fastest-Selling Entertainment Product Ever


With an estimated production/marketing budget of $265 million, GTA V is not only the most expensive video game of all time, but also more expensive than most of today's Hollywood blockbusters. Considering this, it seems only fair to compare GTA's commercial success to that of Hollywood movies.

Before the game's highly anticipated launch, analysts had predicted that Take-Two Interactive could probably sell 15 to 20 million units of the game and thus earn $1 billion by March 2014. That estimate turned out just a tad too conservative: the game went on to earn $800 million within the first 24 hours and after less than three days, Take-Two issued a press release stating that the game had just passed $1 billion in sales.

Not only does that make GTA the fastest game to reach that milestone, but the fastest-selling entertainment product of all time. The two highest-grossing movies in history, James Cameron's Titanic and Avatar, both took considerably longer to pull in one billion. While Avatar ties for fourth place with the latest Harry Potter movie in our inofficial ranking, Titanic doesn't even make the cut. Released in December 1997, the Cameron-directed epic didn't reach the billion-dollar mark until March of the next year.

Infographic: GTA V is the Fastest-Selling Entertainment Product Ever | Statista
Related Infographics
  • Video Game Industry
    The Most Important Gaming Platforms 2017

    This chart shows which gaming platforms are currently considered the most important by game developers.

  • Gaming
    Compete Or Complete? Gender Differences In Gaming

    This chart shows the most common primary motivations for playing video games, by gender.

  • Nintendo
    Will Super Mario Run Beat Pokémon Go?

    This chart compares Pokémon Go and Super Mario Run in terms of estimated downloads and gross revenue generated during the first months of availability.

  • Video Game Industry
    PlayStation 4 Hits Milestone, Still Trails Its Predecessors

    This chart shows lifetime sales of the best-selling home video game consoles of all time.

  • YouTube
    Highest Paid Stars Of 2016

    This chart shows the earnings of the top earning YouTubers in 2016.

You may also be interested in...
Infographic Newsletter

Statista offers daily infographics about trending topics covering Media and Society.

Download & Reference
You may also be interested in...
Who may use the "Chart of the Day"?
The Statista "Chart of the Day", made available under the Creative Commons License CC BY-ND 3.0, may be used and displayed without charge by all commercial and non-commercial websites. Use is, however, only permitted with proper attribution to Statista. When publishing one of these graphics, please include a backlink to the respective infographic URL.

Which topics are covered by the "Chart of the Day"?
The Statista "Chart of the Day" currently focuses on two sectors: "Media and Technology", updated daily and featuring the latest statistics from the media, internet, telecommunications and consumer electronics industries; and "Economy and Society", which current data from the United States and around the world relating to economic and political issues as well as sports and entertainment.

Can Statista create customized charts?
Absolutely! For information on tailor-made and sector-specific Charts of the Day, please contact Robin Hüdepohl