Barriers of multi-channel shopping in Poland 2022

Published by
Adriana Sas,
Jun 28, 2023
The main barrier to multi-channel shopping for Polish consumers in 2022 was the fact that promotions from one channel do not concern shopping through another (27 percent of respondents). Different prices and product assortments in particular channels also discouraged people from doing multi-channel shopping.

Disadvantages of multi-channel shopping perceived by consumers in Poland in 2022

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Release date

July 2022

Region

Poland

Survey time period

2022

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