In 2021, eight in 10 respondents stated that Polish customers expected more support from their mobile advertising media agency in the form of additional reports, analyses, and recommendations. According to the respondents, the measurable effects of the campaign have now become more important than ever.
Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021
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Statistics on Digital advertising in Poland
Overview
5
- Premium Statistic Digital advertising expenditure in Poland 2017-2026
- Premium Statistic Digital growth of advertising expenditure in Poland 2018-2026
- Premium Statistic Share of different formats in the digital advertising market in Poland 2021
- Premium Statistic Growth of spending in the digital advertising market in Poland 2019-2021, by type
- Premium Statistic Assessment of the level of digital advertising expenditure in Poland 2021
E-mail advertising
7
- Premium Statistic Share of e-mail advertising in online advertising market in Poland 2015-2021
- Premium Statistic Types of e-mail newsletters received in Poland 2021
- Premium Statistic Share of respondents who use e-mail blocks and filters in Poland 2021
- Premium Statistic Average number of e-mails deleted without opening in Poland 2021
- Premium Statistic Amount of e-mail spam received in Poland 2021
- Premium Statistic Factors in subscribing to e-mail newsletters in Poland 2021
- Premium Statistic Most common reasons for deleting e-mails without opening in Poland 2021
Mobile advertising
8
- Premium Statistic Share of mobile advertising in online advertising market in Poland 2015-2021
- Premium Statistic Growth rate of mobile ad expenditure in Poland 2016-2020
- Premium Statistic Viewability of mobile display ads in Poland 2021, by format
- Premium Statistic Assessment of the level of mobile advertising expenditure in Poland 2021
- Premium Statistic Most prospective mobile advertising formats in Poland 2021
- Premium Statistic Changes to mobile advertising campaigns in Poland 2021
- Premium Statistic Ways of sending SMS messages in business in Poland 2021
- Premium Statistic Methods of database building for SMS marketing in Poland 2021
Social media advertising
8
- Premium Statistic Social media advertising spending in Poland 2017-2026
- Premium Statistic Share of social media advertising in online advertising market in Poland 2015-2021
- Premium Statistic Advertising reach of leading social media in Poland 2021
- Premium Statistic Change in the advertising reach of leading social media in Poland 2021
- Premium Statistic Social media advertising audience in Poland 2021, by gender and age
- Premium Statistic Social media on which ads are most noticeable in Poland 2020-2021
- Premium Statistic Percentage of enterprises that use social media in Poland 2019-2021, by activity type
- Premium Statistic Most popular communication channels chosen for influencer marketing in Poland 2021
Video and display advertising
5
- Premium Statistic Digital video advertising expenditure in Poland 2017-2026
- Premium Statistic Share of video advertising in online advertising market in Poland 2015-2021
- Premium Statistic Viewability of online ads in Poland 2021, by format
- Premium Statistic Viewability of desktop display ads in Poland 2021, by format
- Premium Statistic Viewtime of online ads in Poland 2021, by format
Other formats
6
- Premium Statistic Banner advertising expenditure in Poland 2017-2026
- Premium Statistic Search advertising expenditure in Poland 2017-2026
- Premium Statistic Share of announcement advertising in online advertising market in Poland 2015-2021
- Premium Statistic Share of display advertising in online advertising market in Poland 2015-2021
- Premium Statistic Share of native advertising in online advertising market in Poland 2019-2021
- Premium Statistic Share of SEM advertising in online advertising market in Poland 2015-2021
Consumer behavior
6
- Premium Statistic Important characteristics of a good newsletter in Poland 2021
- Premium Statistic Worst mistakes in newsletters received in Poland 2021
- Premium Statistic Influence of mobile advertising on customer purchases in Poland 2021
- Premium Statistic Influencers' impact on shopping behavior in Poland 2021, by generation
- Premium Statistic Key characteristics of celebrities/influencers recommending cosmetics in Poland 2021
- Premium Statistic Attitudes to TikTok advertising in Poland 2021
Further related statistics
21
- Online advertising spending in Hungary 2021, by sector
- Online advertising spending in Czechia in 2021, by sector
- Online advertising revenue in the U.S. 2000-2021
- Online advertising expenditure in South Korea 2014-2022
- Digital advertising expenditure in Turkey 2007-2021, by type
- Digital advertising expenditure in Spain 2018-2021, by format
- Change in digital advertising spending in Czechia 2016-2022
- Digital advertising expenditure in Ukraine 2011-2022
- Mobile advertising spending in Turkey Q1 2022, by format
- Online advertising spending growth in South Korea 2019-2022, by medium
- Online advertising spending in Finland 2011-2021
- Digital advertising market value in France 2019 to 2023
- Revenues from mobile online advertising in Germany 2015-2026
- Digital advertising spending in Turkey Q1 2022, by type and device
- Digital advertising spending distribution in Turkey 2021, by format
- Digital advertising growth rate in Turkey 2014-2021
- Largest digital advertising markets in Europe 2021
- Digital advertising spending in the United Kingdom (UK) 2008-2021
- Digital advertising spending in Europe 2006-2022
- Digital advertising revenue for major internet companies 2022-2026
- Value of the digital advertising market Philippines 2021, by subcategory
Further Content: You might find this interesting as well
SpicyMobile. (May 10, 2022). Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021 [Graph]. In Statista. Retrieved February 06, 2023, from https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/
SpicyMobile. "Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021." Chart. May 10, 2022. Statista. Accessed February 06, 2023. https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/
SpicyMobile. (2022). Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021. Statista. Statista Inc.. Accessed: February 06, 2023. https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/
SpicyMobile. "Changes in The Area of Planning, Execution, and Reporting of Campaigns in The Mobile Channel in Poland in 2021." Statista, Statista Inc., 10 May 2022, https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/
SpicyMobile, Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021 Statista, https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/ (last visited February 06, 2023)
Changes in the area of planning, execution, and reporting of campaigns in the mobile channel in Poland in 2021 [Graph], SpicyMobile, May 10, 2022. [Online]. Available: https://www.statista.com/statistics/1307613/poland-changes-to-mobile-ad-campaigns/