TV advertising spending in the United Kingdom (UK) 2013, by product category

Published by Statista Research Department, Feb 19, 2014
This statistic shows a ranking of advertiser product categories by TV advertising spending in the United Kingdom in 2013. Food advertising accounted for 590 million British pounds of TV advertising spending that year. Entertainment and leisure advertising accounted for 463 million British pounds of advertising spending. A number of supermarkets and food retailers were among the highest spending advertisers in the UK in 2013.

Product categories with the highest TV ad spending in the United Kingdom (UK) in 2013 (in million GBP)

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Release date

February 2014

Region

United Kingdom

Survey time period

2013

Supplementary notes

Figures have been rounded.

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Statistics on " TV advertising in the United Kingdom "

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Statistics on TV advertising in the United Kingdom

Overview

5

Advertising figures

7

Public broadcasters

6

Connected TV

4

Consumption and exposure

7

Further related statistics

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