Greatest negative change in nation brand value 2018

Greatest negative change in nation brand value worldwide from 2017 to 2018

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Source

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Release date

October 2018

Region

Worldwide

Survey time period

2018

Supplementary notes

The Brand Finance Nation Brands measures the strength and value of the nation brands of leading countries using a method based on the royalty relief mechanism that Brand Finance uses to value the world's largest companies. The report provides each nation brand with a measure of its brand strength and a valuation of its brand value.

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Statistics on "Brand value"

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