This statistic illustrates the share of smartphone and tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps and websites are free. In 2014, 64 percent of smartphone and tablet users thought that mobile ads are fair as long as the apps and websites are free.
Distribution of smartphone/tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps/websites are free, in 2014
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eMarketer. (November 23, 2015). Distribution of smartphone/tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps/websites are free, in 2014 [Graph]. In Statista. Retrieved August 10, 2022, from https://www.statista.com/statistics/499233/opinion-on-fairness-of-mobile-ads-uk-survey/
eMarketer. "Distribution of smartphone/tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps/websites are free, in 2014." Chart. November 23, 2015. Statista. Accessed August 10, 2022. https://www.statista.com/statistics/499233/opinion-on-fairness-of-mobile-ads-uk-survey/
eMarketer. (2015). Distribution of smartphone/tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps/websites are free, in 2014. Statista. Statista Inc.. Accessed: August 10, 2022. https://www.statista.com/statistics/499233/opinion-on-fairness-of-mobile-ads-uk-survey/
eMarketer. "Distribution of Smartphone/Tablet Users in The United Kingdom (Uk) Who Feel That Mobile Ads Are Fair as Long as The Apps/Websites Are Free, in 2014." Statista, Statista Inc., 23 Nov 2015, https://www.statista.com/statistics/499233/opinion-on-fairness-of-mobile-ads-uk-survey/
eMarketer, Distribution of smartphone/tablet users in the United Kingdom (UK) who feel that mobile ads are fair as long as the apps/websites are free, in 2014 Statista, https://www.statista.com/statistics/499233/opinion-on-fairness-of-mobile-ads-uk-survey/ (last visited August 10, 2022)