Theater & Broadway in the U.S. - Statistics & Facts

In the United States, the theatre industry provides a popular pastime for many people. According to a survey conducted by Nielsen Scarborough in spring 2016, over 47 million Americans had attended a live theatre event within the past month and around 73.5 million people had visited a performing art event in 2013.

The Broadway theatre district in Manhattan, New York City is central to the theatre industry in the U.S. About 40 theatres operate within this area, each with more than 500 seats. During the 2017/18 theatre season, the revenue of Broadway shows in New York reached approximately 1.7 billion U.S. dollars. The majority of this revenue was generated through musical performances (1.44 billion U.S. dollars). Plays and musicals on Broadway were attended by more than 13 million people in 2017/18 and, on average, show tickets cost a total of 123.07 U.S. dollars.

Not-for-profit theatres are another important part of the performing arts market in the U.S. Attendance rates at these theatres exceeded 10 million annually. Single tickets for performances at these venues cost around 38 U.S. dollars on average in 2016, although prices varied considerably, depending, for example, on the (budget) size of the theatre. Approximately 146 thousand people worked for not-for-profit professional theatres in some capacity in the United States in 2016.



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