Mondelez International - Statistics & Facts

Mondelez International, the maker of billion-dollar brands including Cadbury, Oreo, Milka Chocolate and Trident gum, is a leading global snacking company with its headquarters in Deerfield, Illinois. It was launched on October 1st, 2012 due to the spin-off of Kraft Foods' North American grocery business to shareholders. The company's name was chosen based on the employee’s input and consists of a combination of terms for ‘world’ and ‘delicious’ in romantic languages. The firm’s portfolio consists of biscuits, chocolate, beverages, gum and candy, and cheese and groceries. In 2017, the company employed around 83,000 people, a decrease from 90,000 the previous year.

For the last four years, the global snacking powerhouse has seen a decline in net revenue. Like other companies operating in the chocolate industry, Mondelez has faced price hikes for two of its principal commodities: cocoa and milk. Europe was the key market of Mondelez International in 2017, bringing in net revenue of around 9.8 billion U.S. dollars. In order to promote their products to potential customers and to strengthen brand awareness, the company spent 1.25 billion U.S. dollars on advertising in 2017, a decrease from 1.4 billion U.S. dollars the previous year.

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