Young Americans Haven't Abandoned Facebook (Yet)

by
,

More than once in the past few years have we heard that young people are losing interest in Facebook. That Snapchat, Instagram and others have long surpassed the social networking behemoth in terms of their appeal to the young tech crowd, and that teenagers are leaving Facebook in droves. However, there is little evidence of the alleged teen exodus.

According to data published by Edison Research and Triton Digital, Facebook is still the most commonly used social networking service among young Americans, with 74% of those aged 12 to 24 logging in at least occasionally. Instagram and Snapchat also enjoy wide popularity, while WhatsApp, even though hugely popular in Europe and parts of Asia, doesn’t hit the right note with America’s youth.

It needs to be noted that the data at hand doesn’t say anything about the frequency of use. However, it does make pretty clear that even if young Americans consider other social platforms more hip, they are not yet ready to abandon Facebook altogether.



Infographic: Young Americans Haven't Abandoned Facebook (Yet) | Statista
 Report
Related Infographics
  • Pinterest
    Pinterest: Shoppers' Social Media Platform Of Choice

    This chart shows the percentage of U.S. users on each platform utilizing it for finding/shopping for products in 2016.

  • Social Media Marketing
    The Great Influencer

    This chart shows how social media influences shopping behavior.

  • App Developers
    Where Popular Apps Are Under Assault

    This chart shows the number of countries where the following apps are restricted/users were arrested in 2016.

  • Facebook
    Fake News Is A Real Problem

    This chart shows the Facebook engagement of fake news stories on the US election 2016.

  • Snapchat
    Snapchat Still Has Some Growing Up To Do

    This chart shows a breakdown of Snapchat, Facebook and Twitter app users in the U.S. by age group.

You may also be interested in...
Infographic Newsletter

Statista offers daily infographics about trending topics covering Media and Society.

Download & Reference

You may also be interested in...
FAQ
Who may use the "Chart of the Day"?
The Statista "Chart of the Day", made available under the Creative Commons License CC BY-ND 3.0, may be used and displayed without charge by all commercial and non-commercial websites. Use is, however, only permitted with proper attribution to Statista.

Which topics are covered by the "Chart of the Day"?
The Statista "Chart of the Day" currently focuses on two sectors: "Media and Technology", updated daily and featuring the latest statistics from the media, internet, telecommunications and consumer electronics industries; and "Economy and Society", which current data from the United States and around the world relating to economic and political issues as well as sports and entertainment.

Can Statista create customized charts?
Absolutely! For information on tailor-made and sector-specific Charts of the Day, please contact Robin Hüdepohl
(robin.huedepohl@statista.com).