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Share of Roblox U.S. users making in-app purchases on the platform via iOS, by age

Published by
J. Clement,
Feb 20, 2023
According to a study of iOS users in the United States, 66 percent of Roblox app users in the age group between 18 and 24 made in-app purchases on the gaming platform in the first three quarters of 2021. By comparison, around one in 10 Roblox iOS gamers aged 35 or above made in-app purchases on the platform.

Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age

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Source

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In cooperation with
Measure Protocol
Release date

February 2022

Region

United States

Survey time period

Q1 2021 to Q3 2021

Age group

18 years and older

Special properties

data concerning iOS device users, based on behavioral data and not-self reported survey data

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