U.S. iOS users actions before sharing on TikTok 2023

Published by Laura Ceci, Jul 11, 2025
According to a July 2023 study of mobile iOS users in the United States,
**
percent of respondents who shared a video on TikTok were browsing the platform's content before performing the action. Additionally,
**
percent of respondents liked a video in the
***
minutes before sharing content on TikTok. Only
***
percent of respondents engaged with a web page or a YouTube video in the
***
minutes leading to the action of sharing content on TikTok.
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Share of online users in the United States performing selected actions before engaging with TikTok in July 2023

CharacteristicShare of U.S. users
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Showing entries 1 to 7 (7 entries in total)
Statistic: Share of online users in the United States performing selected actions before engaging with TikTok in July 2023

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Release date

September 2023

Region

United States

Survey time period

July 2023

Number of respondents

5,000 respondents

Age group

16 years and older

Special properties

actions recorded six minutes before sharing on TikTok, data concerning iOS device users

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