With a brand value of over 33 billion U.S. dollars, Coca-Cola was by far the most valuable non-alcoholic beverage brand in the world in 2021. Pepsi ranked second that year, with a value of around 18 billion U.S. dollars.
Coca-Cola & competitors
With a 44.9 percent share, Coca-Cola led the CSD (carbonated soft drink) market in the United States in 2020. Competitors, such as PepsiCo and Keurig Dr. Pepper, each had a share of 25.9 and 21.1 percent, respectively. Additionally, Coca-Cola invested close to 300 million U.S. dollars in advertising for its leading product Coke, while PepsiCo spent an estimated 224 million on promoting Pepsi in that year.
Polish TikTok user preferences
While Coca-Cola and Pepsi were also popular brands, the beverages most commonly consumed by TikTok users in Poland were from the brand Tymbark. Approximately half of the users favored drinks from this label in 2019. Founded and based in Poland, Tymbark is a juice, nectar, and soft drink producer, which exports liquid refreshment products to nearly 30 countries worldwide.
Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2020
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Brand Finance. (September 20, 2021). Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2020 (in million U.S. dollars) [Graph]. In Statista. Retrieved June 25, 2022, from https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. "Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2020 (in million U.S. dollars)." Chart. September 20, 2021. Statista. Accessed June 25, 2022. https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. (2021). Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2020 (in million U.S. dollars). Statista. Statista Inc.. Accessed: June 25, 2022. https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. "Brand Value of The Most Valuable Non-alcoholic Beverage Brands Worldwide as of 2020 (in Million U.S. Dollars)." Statista, Statista Inc., 20 Sep 2021, https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance, Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2020 (in million U.S. dollars) Statista, https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/ (last visited June 25, 2022)
