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European cards: market share of purchase volume in 2015-2019, by brand

This statistic presents the market share of the leading general purpose card brands on the European market from 2015 to 2019. According to the source, credit debit and prepaid cards issued in Europe generated just under 96.7 billion transactions during 2019. In 2015, Visa credit cards accounted for 68 percent of the total European market, however this share decreased to 59 percent, whereas Mastercard has seen market share growth during the same period.

Market share of leading card brands in terms of purchase volume in Europe from 2015 to 2019

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Release date

June 2020



Survey time period

2015 and 2019

Supplementary notes

The source added the following information "Visa, Mastercard, American Express, and Diners Club general purpose credit, debit, and prepaid cards issued in Europe.

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Statistics on "Microloans in Europe "

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