Mexico: most popular m-commerce categories 2016

The figure shows the most popular mobile purchase categories in Mexico as of August 2016. During the survey period, 42 percent of mobile buyers in Mexico had purchased apps or games for their smartphone or tablet via mobile.

Most popular product and service purchase categories via mobile in Mexico as of August 2016

Share of respondents
Apps or games for smartphone/tablet42%
Minutes or data for smartphone/tablet36%
Event tickets32%
Digital entertainment products27%
Transport services27%
Physical entertainment products22%
Toys and games20%
Public service payments20%
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Release date

October 2016



Survey time period

July 22 to August 17, 2016

Number of respondents

200 respondents

Age group

18 years and older

Special properties

smartphone and tablet shoppers who purchased a product via mobile

Supplementary notes

¿Cuáles de los siguientes has adquirido a través tu smartphone o tablet?

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