Targeted ads visibility in the U.S. 2017, by age

Published by Valentina Dencheva, Jan 6, 2023
The graph shows data on the visibility of targeted advertising according to U.S. consumers as of April 2017, broken down by age group. During a survey, 24 percent of male respondents aged between 30 and 44 years stated they had never seen ads targeted to them on websites they visited frequently.

Have you ever seen ads targeted to you on websites you visit frequently? (by age group)

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Release date

April 2017

Region

United States

Survey time period

March 30 to April 1, 2017

Number of respondents

2,200 respondents

Age group

18 years and older

Method of interview

Online survey

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Overview

8

Display advertising

8

Search advertising

7

Audio advertising

5

Social media advertising

5

In-game advertising

5

Consumer attitudes

6

Further related statistics

13

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Topics

Digital advertising in SpainDigital advertising in EuropeDigital out-of-home advertising UKDigital advertising in the NordicsAdvertising in Spain
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