This statistic shows the forecasted digital advertising spending share of total media ad spending in the Asia Pacific in 2020, by country or region. In 2020, the digital advertising spending share in Singapore is estimated to be approximately 30.8 percent of total media ad spending.
Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region
Characteristic
Share of media ad spending
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Includes advertising that appears on desktop and laptop computers
as well as mobile phones, tablets and other internet-connected devices,
and includes all the various formats of advertising on those platforms;
excludes SMS, MMS and P2P messaging-based advertising
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IAB Singapore. (February 7, 2017). Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/
IAB Singapore. "Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region." Chart. February 7, 2017. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/
IAB Singapore. (2017). Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/
IAB Singapore. "Forecasted Digital Advertising Expenditure Share of Total Media Ad Spending in The Asia Pacific Region in 2020, by Country or Region." Statista, Statista Inc., 7 Feb 2017, https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/
IAB Singapore, Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region Statista, https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/ (last visited September 01, 2024)
Forecasted digital advertising expenditure share of total media ad spending in the Asia Pacific region in 2020, by country or region [Graph], IAB Singapore, February 7, 2017. [Online]. Available: https://www.statista.com/statistics/771625/digital-ad-spending-share-of-total-media-ad-spending-asia-pacific-by-country/